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The McClatchy Company Selects FormRouter
for Online Forms Service
Service will streamline customer communications
for online subscriptions.
CARY, N.C. (June 2, 2004) – FormRouter, Inc., announced
today that The McClatchy Company has selected FormRouter as
part of their strategy to streamline internal operations and
customer interaction via online forms. With online forms,
McClatchy is enhancing customer convenience by enabling customers
to securely conduct business with them 24 hours a day, 7 days
a week.
Christian A. Hendricks, Vice President of Interactive Media
for McClatchy and President for Nando Media stated, “By
leveraging the FormRouter service, The McClatchy Company is
able to optimize our internal resources and streamline online
subscription processes. We will be expanding use of FormRouter
throughout McClatchy to better serve our customers.”
Four of McClatchy’s twelve daily newspapers are currently
utilizing FormRouter for circulation forms, wedding and engagement
announcement forms, ad-hoc sales, internal surveys, and the
submission of real estate ads with photo attachments. “With
FormRouter, we increased online subscriptions by 163% in two
months and secured pre-payment from 80% of these orders,”
said Daniel Williams, Subscriber Services Manager from The
News & Observer, which is McClatchy’s third largest
newspaper. The News & Observer has realized both cost
and time savings by using FormRouter technology internally
and externally in their business.
Chris M. Pieper, CEO and Chairman for FormRouter commented,
“We’re pleased to be working with The McClatchy
Company to support their operations. With FormRouter’s
secure forms processing and integration with VeriSign and
Authorize.Net for payment processing, we provide a cost effective
solution that can be implemented quickly and deliver significant
ROI.”
About The McClatchy Company
The McClatchy Company, headquartered in Sacramento, California,
is a leading newspaper and Internet publisher. It publishes
12 daily and 18 non-daily newspapers located in western coastal
states, North and South Carolina and the Twin Cities of Minneapolis/St.
Paul. McClatchy has daily circulation of 1.4 million and Sunday
circulation of 1.8 million. McClatchy's newspapers include,
among others, the Star Tribune in Minneapolis, The Sacramento
Bee, The Fresno Bee and The Modesto Bee in California, The
News & Observer (Raleigh, NC), The News Tribune (Tacoma,
WA) and the Anchorage Daily News. McClatchy also publishes
leading local websites in each of its daily newspaper markets,
offering users information, comprehensive news, advertising,
e-commerce and other services. McClatchy is listed on the
New York Stock Exchange under the symbol MNI.
About FormRouter
FormRouter is redefining how large and small organizations
deploy electronic forms. FormRouter’s hosted service
slashes the cost, reduces the time and simplifies the task
of collecting data through forms. Using FormRouter, non-programmers
and IT professionals can deploy Adobe® PDF®, Microsoft®
Excel®, HTML, Macromedia® Flash, ASP.NET and WAP forms
in minutes with no servers and no programming. Encrypted results
can be downloaded to Microsoft Access®, Microsoft Excel
or any ODBC compliant database. Integrated alerts support
e-mail notification, payment processing through VeriSign®
and Authorize.Net® and CRM integration with salesforce.com.
Your form | Online | 5 minutes | Secure | No programming.
To learn more about FormRouter, visit www.FormRouter.com.
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