The McClatchy Company Selects FormRouter for Online Forms Service

Service will streamline customer communications for online subscriptions.

CARY, N.C. (June 2, 2004) – FormRouter, Inc., announced today that The McClatchy Company has selected FormRouter as part of their strategy to streamline internal operations and customer interaction via online forms. With online forms, McClatchy is enhancing customer convenience by enabling customers to securely conduct business with them 24 hours a day, 7 days a week.

Christian A. Hendricks, Vice President of Interactive Media for McClatchy and President for Nando Media stated, “By leveraging the FormRouter service, The McClatchy Company is able to optimize our internal resources and streamline online subscription processes. We will be expanding use of FormRouter throughout McClatchy to better serve our customers.”

Four of McClatchy’s twelve daily newspapers are currently utilizing FormRouter for circulation forms, wedding and engagement announcement forms, ad-hoc sales, internal surveys, and the submission of real estate ads with photo attachments. “With FormRouter, we increased online subscriptions by 163% in two months and secured pre-payment from 80% of these orders,” said Daniel Williams, Subscriber Services Manager from The News & Observer, which is McClatchy’s third largest newspaper. The News & Observer has realized both cost and time savings by using FormRouter technology internally and externally in their business.

Chris M. Pieper, CEO and Chairman for FormRouter commented, “We’re pleased to be working with The McClatchy Company to support their operations. With FormRouter’s secure forms processing and integration with VeriSign and Authorize.Net for payment processing, we provide a cost effective solution that can be implemented quickly and deliver significant ROI.”

About The McClatchy Company

The McClatchy Company, headquartered in Sacramento, California, is a leading newspaper and Internet publisher. It publishes 12 daily and 18 non-daily newspapers located in western coastal states, North and South Carolina and the Twin Cities of Minneapolis/St. Paul. McClatchy has daily circulation of 1.4 million and Sunday circulation of 1.8 million. McClatchy's newspapers include, among others, the Star Tribune in Minneapolis, The Sacramento Bee, The Fresno Bee and The Modesto Bee in California, The News & Observer (Raleigh, NC), The News Tribune (Tacoma, WA) and the Anchorage Daily News. McClatchy also publishes leading local websites in each of its daily newspaper markets, offering users information, comprehensive news, advertising, e-commerce and other services. McClatchy is listed on the New York Stock Exchange under the symbol MNI.

About FormRouter

FormRouter is redefining how large and small organizations deploy electronic forms. FormRouter’s hosted service slashes the cost, reduces the time and simplifies the task of collecting data through forms. Using FormRouter, non-programmers and IT professionals can deploy Adobe® PDF®, Microsoft® Excel®, HTML, Macromedia® Flash, ASP.NET and WAP forms in minutes with no servers and no programming. Encrypted results can be downloaded to Microsoft Access®, Microsoft Excel or any ODBC compliant database. Integrated alerts support e-mail notification, payment processing through VeriSign® and Authorize.Net® and CRM integration with Your form | Online | 5 minutes | Secure | No programming. To learn more about FormRouter, visit

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