The Star Tribune Selects FormRouter For Online Forms

CARY, N.C. (July 14, 2004) – FormRouter, Inc., announced today that the Star Tribune, a news and information company serving the Minneapolis/St. Paul area, selected FormRouter to enhance its customer service through online forms. The FormRouter service was chosen to capture responses from customer service online request forms directly to their desktop.

The Star Tribune implemented precise forms, tailored to meet the needs of both its customers and internal processes. The IT department built five separate secure forms targeting specific, common customer requests. Each form contains required fields to ensure complete information is collected to facilitate the execution of requests. They added customized E-mail alerts that are sent automatically to customers when forms are submitted.

“We’re pleased to support the Star Tribune in better serving its customers,” said Kurt Kaliebe, vice president, business development for FormRouter. “Our media and publishing solutions enable companies to generate more revenue, save money and work with their current systems. Solutions include subscription and renewal forms, wedding and event announcements, real estate ads, auto ads, advertising response with tracking, and data merge for desktop publishing.”

About FormRouter

FormRouter is redefining how large and small organizations deploy electronic forms. FormRouter’s hosted service slashes the cost, reduces the time and simplifies the task of collecting data through forms. Using FormRouter, non-programmers and IT professionals can deploy Adobe® PDF®, Microsoft® Excel®, HTML, Macromedia® Flash, ASP.NET and WAP forms in minutes with no servers and no programming. Encrypted results can be downloaded to Microsoft Access®, Microsoft Excel or any ODBC compliant database. Integrated alerts support e-mail notification, payment processing through VeriSign® and Authorize.Net® and CRM integration with salesforce.com. Your form | Online | 5 minutes | Secure | No programming. To learn more about FormRouter, visit www.FormRouter.com.






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